Interaction design work at Sid Lee
November 20th, 2008 | Tags: branding, clients, creativity, experiential design, sid leeIf you're new here, you may want to subscribe to our RSS feed. Thanks for visiting!
For the last few months, I have been doing contract work at Sid Lee, a big advertising agency located in Montreal. Sid Lee has a very impressive client list including Adidas, Cirque du Soleil, MGM and SAQ. Their main offering is Commercial CreativityTM which includes branding, Web design, print, architecture, product design, etc.
The bulk of the mandate have been creating the information architecture and interaction design for various Web, email and mobile projects for clients including Toursime Montréal, STM, Red Bull, Créa (Infopresse), etc. The role at Sid Lee is being the usability go-to guy for designers and copywriters.
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